Attention, players. You are approximately to compete in a new task—but first, do you understand how to speak Korean?
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In education for Season Two of “Squid Game,” considered one of Netflix’s maximum popular Korean thriller series, the streaming massive introduced on Tuesday that it has teamed up with the language learning app Duolingo to help viewers learn Korean ahead of the most suitable on December 26. Additionally, the organizations launched an exceptional TikTok filter inspired by way of the show’s Red Light, Green Light game.
This collaboration brings over 40 keywords and phrases from the display to Duolingo’s app, along with “dolgana,” the sugary deal with featured inside the third episode of the primary season. There can also be training coaching visitors sure sentences, such as “Trust nobody,” “Let’s play a sport,” and “You’ve been eliminated.” These phrases are integrated into the regular Korean classes, aiming to beautify the mastering experience with references from the display.
The intention of this new providing is to help novices connect extra carefully with the collection, Duolingo’s chief advertising officer, Manu Orssaud defined.
According to Orssaud, the company saw a 40% bounce in Korean newbies thanks to “Squid Game.” Since its release in 2021, the series has garnered a huge fanbase, currently boasting 330 million visitors and 2.Eight billion hours watched.
The new TikTok sport filter adds another layer of amusing, permitting customers to test their Korean talents with voice-activated demanding situations proposing Duo (Duolingo’s owl mascot) dressed in a pink defend costume. Users have to accurately pronounce phrases to take out gamers attempting to live on the notorious Red Light, Green Light sport.
Netflix is absolutely going all out to sell “Squid Game,” which comes as no marvel given the enterprise’s funding in advertising the first season.
This yr’s promotional efforts consist of web hosting a race in Los Angeles on December 12, wherein fans can compete for a seat on the U.S. Ideal, so as to see director Hwang Dong-hyuk and diverse forged contributors in attendance, along with Lee Jung-jae, who plays the protagonist, Seong Gi-hun. Fans in pick places (New York, Madrid, Seoul, and Sydney) also can take a look at out “Squid Game: The Experience,” which lets in them to participate in famous games from the display.
On December 17, “Squid Game: Unleashed” launches, a brand new cellular game developed through its gaming arm Netflix Games.